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"In addition to letting consumers feel the quality and appearance of products, the profound cultural charm behind it is very important." At the press conference, Zhang Chaoyang, chief designer of Maotai Industrial Design Center, believed that Maotai's meeting with the West Lake was the ultimate expression of oriental poetry and romance. At the same time, the Maotai cultural taster introduced the characteristics of the wine body and tasting skills in detail, so that the guests on the scene could immerse themselves in the mellow charm of the West Lake.Editor: Wang Xingtao and Wu DewangWang Dongling, a famous calligrapher and professor of China Academy of Fine Arts, gave Maotai the inscription "Shun Tian Jing Ren Ming Li Hou De". The short eight words condensed the brewing wisdom of generations of Maotai craftsmen and the persistent insistence of generations of Maotai people on excellent quality, and also endowed Wenchuang wine with richer artistic value and cultural connotation.

West Lake Ten Scenes Elegant Maotai West Lake Range Rover Series Wenchuang Liquor Released and ListedWest Lake Ten Scenes Elegant Maotai West Lake Range Rover Series Wenchuang Liquor Released and Listed

Text/Photo: Ren XuEditor: Chen Yang Cai Zhongcheng Fang CunfangEditor: Wang Xingtao and Wu Dewang